The Problem: Optionality Overwhelm
The daily struggle to eat well, despite knowing how? Soma makes one meal a solved problem.
The Formula
An 8-part series on what goes into every serving of Soma, why it's there, and what the science says. No spin, no jargon, no shortcuts.
The Problem: Optionality Overwhelm
The daily struggle to eat well, despite knowing how? Soma makes one meal a solved problem.
The Protein Infrastructure
Whey works. It also excludes 60–75% of the people it's supposed to serve.
The Carbohydrate Complex
Why barley malt extract and not maltodextrin, white rice, or whole grain barley.
Fiber and Gut Health
Most urban diets average 15–18g of fiber a day. One serving of Soma covers 21g, from two sources.
Healthy Fats and Brain Fuel
Every cell membrane, fat-soluble vitamin, and steroid hormone in your body depends on dietary fat. The question is which kind.
The Micronutrient Matrix
23 micronutrients cover the gaps. The next version will cover them better.
On Sucralose and Nature-Identical Flavours
Not every formulation decision photographs well. Here's why these two made the cut.
v1.0: The Design Thinking Approach
A letter from the founder
Limited to 250 bags. Early access pricing.
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